Published on June 10th, 2013 | by mundohr


Cabreiroa: New Media Campaign


Cabreiroa unveils a new advertising campaign today, covering the whole of Galicia, and making the most of our brand being the official mineral water sponsor of the Spanish National Football team.  “Siempre hay algo nuevo por vivir” (“There’s always something new to live for”) is the slogan which will be seen in the media, reinforcing our brand as a product associated to vitality.

Taking advantage of the Spanish National team’s participation in the FIFA Confederations Cup, starting on the 16th of June, Cabreiroa inaugurates this multimedia campaign aimed at 18 to 55 year-olds, lasting until the 21st of June via the following means of communication: printed press, radio, outdoors, internet and mobiles. It is predicted that 92% of the target audience will be reached with the campaign.

This post is also available in: Spanish

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