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Mundo HR @en Cabreiroá Minions

Published on April 22nd, 2021 | by mundohr

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The Minions dress Cabreiroá bottles in yellow

The funny protagonists of this hit animated film will be present on Cabreiroá’s 33cl. packs starting later this week.

Seven different models will be launched so that younger consumers of the Galician mineral water brand have the opportunity to collect them.

Cabreiroá Minions

Cabreiroá incorporates the
Minions into its packaging in seven collectible models. From this week,
consumers of the Galician mineral water brand will enjoy the funny protagonists
of this animated film on their labels. 

The little characters will be present on the 33 cl. bottles with sport cap
in six packs, filling the labels with yellow.

This launch is part of a global agreement in the mid-term of Hijos de
Rivera with Universal through which various successful licenses have been
incorporated into the company’s mineral water brands.

The company notes that “having a strategic partner at the Universal
Consumer Products level allows us to always have a range of well-known
licensing options that will undoubtedly contribute to the visibility of our
mineral water brands”.

This post is also available in: Spanish


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